jodine

    CONFIDENTIAL
MANAGER MERCHANDISING & PRICING

- Over 10 years of success driving record levels
of sales profits and market share for global retail leaders -

Senior Manager with over 10 years of experience at Accenture leading global retail clients to develop and execute strategic initiatives that drive growth and command a competitive advantage. Deep understanding of category financial levers combined with acute customer focus on behaviors and buying experience. Demonstrate insight and technical ability to plan and price strategically aligning business goals and pricing policy. Champion of price optimization across product lifecycle and price zones. Willing to relocate domestically or internationally.

Proven areas of expertise include:
▪ Strategic Merchandising            ▪ Category Strategies
▪ Product Positioning & Bundling            ▪ Price Optimization
▪ Pricing & Promotion Effectiveness             ▪ Merchandising Capability Deployment
▪ Product/Service Assortment Solutions        ▪ Market Research & Customer Insights
▪ Benchmarking & Best Practices            ▪ Competitive Intelligence Analysis
▪ Promotion & Markdown Strategies            ▪ Project Management
▪ Business Intelligence Reporting and KPIs        ▪ Vendor Management & Selection

PROFESSIONAL EXPERIENCE

ACCENTURE CHICAGO IL  FEBRUARY 2001-PRESENT
$20B global management consulting technology services and outsourcing company.
Rose through the ranks based on consistently exceeding goals and expectations. Developed capabilities and increased shareholder value for Fortune 500 retail clients as strategic and general consultant on merchandising pricing and operations focusing on C-suite agenda.

SENIOR MANAGER OPERATIONAL STRATEGY (SEPTEMBER 2010-PRESENT)

Promoted to lead client-competitive pricing and category strategy as Pricing Strategy Practitioner for premier retail client. Build Accenture brand through contributions in thought leadership business development client cultivation and new market offerings. Develop strong relationships and qualify opportunities up to $50M.
Client: Large Canadian National Retailer
    Engaged to review and improve category strategy and lead complex merchandising data and integration strategy for one of the largest SAP implementations across 22 banners and 1 000+ stores.
o    Demonstrated diplomacy in facilitating numerous workshops to drive consensus with 100+ Category Leaders across 6 business units to define pricing promotion product placement and shelf space strategies. Rationalized reports and eliminated 30% of reporting package.
o    Developed and consolidated business unit pricing strategies across 600 categories. Integrated rules into SAP system to produce reports and pricing pushed down to stores.
o    Developed massive data cleanup program that resulted in 8% improvement in store scan accuracy 20%+ improvement in master data quality and reporting and 10% increase in private label revenue in select categories.
o    Forecasted results included 5-8% markup in margin and 7-10% in sales.

MANAGER OPERATIONAL STRATEGY (SEPTEMBER 2005-AUGUST 2010)

Promoted to manage new client accounts up to $10M aggregate in multiple industries. Developed merchandising initiatives through executive interviews category/trends analysis and internal metrics/management reporting. Built strategic partnerships and oversaw internal asset development and off-shore pricing analytics capability.
Notable Engagements:

Client: Global Fortune 500 Mass Merchant Retailer
    Challenged to turn around troubled Price Optimization project in United States. Re-positioned program to begin generating benefits by improving data integrity project management tools pricing rules tradeoff matrix and project governance. Ensured merchandising user compliance by aligning pricing goals to organizational performance.
CONFIDENTIAL    (480) 306-4589     Page 2    

o    Delivered $25M in incremental sales and $5M in gross margin for categories in excess of $1B.
o    Noted for delivering 2-3% overall profit improvement without compromising sale and unit volume.
o    Reduced pricing cycle times 90% by streamlining process slashing go-to-market timelines.

    Delighted client expanded engagement to global strategy and implementation.
o    Developed Global Pricing Implementation Strategy and re-usable methodology for country-specific implementations of DemandTec and Oracle MDO.
o    Developed country and category prioritization framework delivered rollout plan and defined benefit measurement reporting options for the pilot and rollout phase.
o    Developed end-to-end current and ‘to be pricing processes. Developed an approach to manage price zone complexity.

Client: Large Australian Telecommunications and Information Services Company
    Engaged to analyze and improve revenue and profitability by developing competitive bundling strategies for consumers and business customers.
o    Increased customer retention 12% profit margins 8-10% and market share 5-6%.
o    Created pricing framework that met bundle and business unit objectives. Drove product performance through cross-BU incentive programs.

CONSULTANT (SEPTEMBER 2003-AUGUST 2005)

Promoted to manage retail engagements specializing in implementation of price applications and business processes. Managed team of 6+ consultants. Assisted in increasing overall footprint of diamond clients from $10M to $100M.
Notable Engagements:

Client: Large U.S. National Electronics Retailer
    Led high-profile Strategic Pricing engagement for client suffering from declining market share. Defined strategy pricing organizational structure (dedicated pricing group) and processes. Implemented DemandTec.
o    Improved gross margin 8% generated $24.3M in incremental profits and delivered a 369% ROI.
o    Increased market share 20% in regions by targeting best customers in new price zones.
o    Led account to become showcase for end-to-end pricing transformation.

Client: Large U.S. Aftermarket Automotive Retailer
    Managed $1.5M DemandTec Implementation Project including requirements gathering strategic rules definition process design system implementation results measurement training and transition.
o    Increased sales 3% and gross margin 6%. Increased customer traffic using new promotional tactics driving average unit volume lift of 4%.

Client: U.S. Regional Grocery Retailer
    Retained to improve declining profits and market share. Analyzed customer behaviors and attitudes defined 6 customer segments and defined marketing strategies to improve messaging and the customer experience.
o    Built successful category management program and category strategy framework that coordinated pricing with competition while maintaining a strong value message.

ANALYST (FEBRUARY 2001-AUGUST 2003)

Developed pricing models and conducted impact analysis of organizational/product hierarchy changes on financial plans. Created financial planning tool that provided planning support to 80+ merchants.

EDUCATION TRAINING & AFFILIATIONS     

BACHELOR OF SCIENCE (BS) FINANCE MAJOR SPANISH MINOR
UNIVERSITY OF ILLINOIS CHAMPAIGN-URBANA IL 2000

Professional Development:
Software: DemandTec Vendavo SAP Oracle Retek Custom

Member Chicago Community Accenture    
Member Professional Pricing Society