When we think of Oracle and CRM, we think of Siebel CRM. After all, Oracle did acquire Siebel Systems in 2006, and with it came the cachet of the Siebel CRM brand. However, the acquisition also came with a SaaS offering now known as Oracle CRM On Demand that was perhaps overshadowed by its better known sibling.
Oracle CRM On Demand is not a copy of Siebel CRM. Its not Siebel CRM stripped of functionality, and its not Siebel CRM hosted. Its a separate, full-featured CRM offering that is offered as a service. Its different from Siebel CRM, but at the same time it draws upon the 15+ years of CRM expertise and technologies that Siebel/Oracle offers. Take for example analytics. Oracle CRM On Demand leverages key components of Oracles Business Intelligence solution to offer high-end analytics to its users. And unlike other SaaS CRM offerings that are out there, Oracle CRM On Demand comes with a prebuilt data warehouse, so we can not only benefit from real-time intelligence but also leverage historical analytics to identify trends.
Since 2003 when it was first released, Oracle CRM On Demand has gone through 17+ releases. Just this past year, weve seen Release 16, Release 17, and an array of complementary products like Gadgets and Mobile Sales Assistant for iPhone that work with Oracle CRM On Demand. And because it is offered on demand, customers can reap the benefits of each release without the need to upgrade.