Anatoly Kidder
Los Angeles CA USA
www.linkedin.com/in/crmcons
https://www.crmjobs.net/recruiter/Home/r_Resume.asp?CanResId=15
RESULTS-DRIVEN CRM SOLUTION ARCHITECT/MANAGER
A result-oriented professional with a proven ability to identify analyze and solve problems increasing client satisfaction and delivering quality project tasks and implementations. Led cross-functional teams to achieve successful outcomes.
Proficient in cultivating and managing vendor relationships for services and products. Drive new challenges and a desire to succeed in all endeavors. Possess US citizenship.
Areas of Expertise:
● Customer Relationship Management−Cross-Functional Team Leadership
● Project Management − Competitive Analysis and Process Improvement
**TECHNICAL SKILLS**
● Languages: Apex Visual Force SQL Visual Basic ASP.NET Oracle eScript JavaScript Visual Basic
● Operating Systems: Windows NT / 2000 XP UNIX Linux
● IDE: Eclipse MS Visual Studio Android Studio MS Visual Studio Oracle SQL MS Access MS Office XP COM PL / SQL Sybase VBScript / VBA Rapid SQL
● Databases & Tools: Informatica Cloud Oracle MS SQL Sybase MySQL Toad
● Web Technologies: HTML JavaScript XML XSLT DTD WebServices (SOAP) Rest API
● Applications Salesforce.com (SFDC) Force.com Apex Visual Force Eclipse Oracle CRM Oracle OnDemand (OOD) MS CRM SAP CRM Kana Enterprise
● Integration Tools IBM Tivoli Directory Integrator (TDI) Informatica Cloud Scribe Integration Software Documentum Genesys CTI Gplus Adapter Oracle CCA
● Reporting & Analytics Actuate Reports ActiveX ASP Crystal Reports IBM Cognos Reporting and Analytics Google Analytics Certified
**PROFESSIONAL EXPERIENCE**
• SageSure Insurance Salesforce Administrator 05/2025-Present
▪ Lead end-of-the-end project rollouts translating business requirements into scalable Salesforce Loyalty and CRM solutions.
▪ Configure and enhance Salesforce Sales Cloud including custom fields page layouts validation rules workflow rules flows profiles permission sets and security controls. Integrate Salesforce with Marketing Cloud and related marketing systems to support unified communications and activation journeys. Evaluate HubSpot and Salesforce environments to improve lead generation data flow and operational efficiency. Implement Salesforce Einstein and AI-powered integrations (including Gong) to uncover insights automate processes and improve seller performance.
▪ Shape the long-term CRM and sales technology roadmap with a focus on automation usability and simplified user experiences.
▪ Develop training materials documentation and onboarding programs to drive strong adoption and self-sufficiency across teams. Serve as the primary point of contact for CRM-related issues providing hands-on guidance with minimal reliance on external consultants. Demonstrate a strong understanding of sales and marketing workflows particularly lead-to-opportunity processes and lifecycle management.
● Gentle Journey April 2024 - April 2025 Salesforce Solution Architect
- Implementing Salesforce.com Sales Cloud for internal users.
- Set up the Salesforce Sales Flows to guide sales reps through automation.
- Set up Integrations with Dell Boomi processes to manage Salesforce and 3rd Party apps in synch
● Advanced Technology Group Feb 2022 - April 2024 Salesforce Solution Architect
- Implemented Salesforce.com Experience Cloud for Partner communities.
- Automated marketing processes and set up Campaigns. Created customer tracking capabilities based on client interactions across channels including email social media and the web.
- Automated Service Cloud Case Routing Set up Asset.
- Set up the Salesforce Sales Engagement App and built Cadences to guide sales reps through handling different types of prospects.
- Managed project rollouts and translated business requirements into Salesforce Service and Sales Cloud capabilities using best CRM practices.
- Configured the Salesforce Maps to deliver goods with optimized routes for location data visualizations live location tracking and route optimization.
● Accenture Sept 2021 - 2022 Dec Salesforce Solution Architect
I served clients as a Salesforce Solution Architect.
Mapping functional requirements to Salesforce.com features and functionality.
Providing a level of effort (LOE) estimates for proposed solutions with the benefits and risks to the feasibility and functionality of a solution.
Designing and managing test plan execution to ensure a high-quality solution is delivered.
Following the Salesforce product and technical capabilities resulting from product releases and acquisitions.
● Quinn Emanuel Law Firm Dec 2019 - Jan 2021 CRM Director
Managing CRM Data Transformation project. Identified data sources for QE Attorneys' Bios Victory data Experience Lists Courts Firm Mailing List
Legacy Cases and Active Directory to migrate into Salesforce and improve data access and visibility to our Attorneys.
Working with the Leadership Team of Attorneys to complete business requirements
Analyzing and testing built components
Making decisions on complex issues regarding technical approaches for project components.
Developing and presenting to the Steering Committee a Salesforce application with 2-phased deployments
Run the Salesforce Project Kickoff
Managed integration between Salesforce and the 3E Elite system
Managed the integration of Salesforce and Conga Composer
Managed Introhive integration with Salesforce allowing our Partners to view connections and identify who knows who relationships.
Activated Salesforce Platform Encryption and worked with the QE Security team to identify the necessary fields to be encrypted as per QE policy to protect PII.
Managed to replace our old marketing email tool with Pardot an automated marketing tool.
Teaching Partners which provides custom Salesforce training to attorneys worldwide is investigating alternatives.
● TCS 03/2017-08/2019
Salesforce Solution Architect
Assessing the health and effectiveness of systems architectures specifying deploying and supporting CRM solutions and integration with other business function solutions with Supply Chain & CPQ Integration architectures.
Review existing documentation interview subject-matter experts and examine code and technical artifacts to assess and document the current state architecture overall health and long-term viability of a homegrown mission-critical set of applications.
● IBM GLOBAL BUSINESS SERVICES Los Angeles CA 09/2010 -12/2016
Customer Relationship Management (CRM) Manager
Serve as a Salesforce.com (SFDC) Certified Developer and technical/functional manager to complete configurations and applicable specification documentation. Provide expertise in implementing Salesforce.com applications and integrations with 3rd party vendors.
● ACCENTURE Philadelphia PA 2007 - 2010
Project Delivery Manager
Directed team as Salesforce.com Tech Lead developing the solution for transforming the SharePoint application into reusable components with SFDC. Created a visibility matrix of expected Record types and profiles. Devised workflow with outbound email campaigns. Designed .NET WebServices integration into the SFDC application.
Set up profiles queues views and workflows and implement a custom security model to create a complete organizational structure. Led the team of consultants delivering SFDC CRM Case and Deployment Assessment options for Sony Sales and Services divisions.
Customized interactive dashboards providing insight into growth service request (SR) resolutions average call length and other critical areas.
● BearingPoint Philadelphia PA 2001 -2007
Project Delivery Manager
Designed and delivered Actuate Reports with Actuate 4.1. Processed E
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